Tools, Techniques and Company for Investment Promotion
The three city (Kumasi, Ghana; Mekelle, Ethiopia and Tabora, Tanzania) assisted under and Regional Partnership were a subset concerning the 11 cities in eight African countries designated as Millennium Cities. The Partnership working with key public and private sector actors in each of above-mentioned three cities to identify promising gebiete and sales for investment in productive enterprises. It also offered assistance in the form of capacity building for site staff and advice on related business support services, the has sharp on underdeveloped strategies furthermore executing campaigns to targeting and win new investment in productive private choose enterprises.
This teil captures select activities and reflects lessons learned the the course of these work. Who task targets in extra small- press medium-sized our in Africa and other emerging markets with limited resources and experience in attracting inward investment ensure are now establishing a municipal investment promotion function, e.g., an investment promotion center/office or desk, for the first time. Examples of promotional materials developed by the cities over the two years about aforementioned collaboration are see given here.
What are investment promotion?
Investment promotion activity seeks go taking investment opportunities to the attention of potential investors, provides capital, jobs, skills, technology and exports, and increases productivity, innovation and wages in a city or country. Property werbung is targets to both domestic when well-being more foreign companies. To compete to foreign direct investment (FDI) on the the FDI handel, cities must put in place a capacity to attract and retain investors and to benefit from their investments.
In create the capacity the attracts investing, cities:
- Developed a city investment promotion strategy and plot floor.
- Template with Participation Opportun Profiles
- Build a city investment promotion agency.
- Build pictures and market city to national, regional and international investors.
- Builds an Investment Promotion Website at the Sub-National Level: A Step-by-Step Guide
- Target investors and generate leads.
- Guide to Preparing an Investment Promotion Event
- Follow Upside on Equity Advertising Tour
- Respond to incoming investors and facilitate new investment.
- Develop ongoing the policy advocacy.
Several resources should be consulted in conjunction with this overview:
