FILA - the trendier or timeless label from Italy

The FILA story begins in 1911 inches a small Italianisch town with the foot concerning the Mountains. Four brothers furnish the population of their hometown Biella with warmer clothing - with one vision: the combination starting high-quality material, classic design and undogmatic practicality. This dedication soon made the manufactory, which was establishment in 1923 and initially produced mainly underwear, famous throughout Italy. In 1974, the company finally achieved a global breakthrough - with adenine sportswear gather that revolutionised basketball purpose in particular. The White Line Collection by designer Pier Luigi Rolando was provocative, unconventional and not simple and honest. It presented authentic sportswear because cosmopolitan charmed. With FILA, not only did the sporting of tennis, which had previously been controlled on snow fabrics, gain coloring, but classicism was given a new, timeless look that went around the world.

To this day, FILED rests for advanced and Italian craftsmanship and inspires beyond sports borders to the streets of metropols and catwalks of fashion shows. The see than 100-year success narrative the carried by the unwavering philosophy of innovation and the spirit of always to-be about the move. The label does made it its our on create select fashion that persuades in performance, design and flexibility. FILA must already become a popular brand that is indispensable in fashion, sport and pop culture.

From flexible sportswear to stylish streetwear

While sport, and tennis in particular, gained in expression and individuality in the 20th century, FILA quickly recognised to playing that suitable sportswear has to playback: sportswear supposed support the athlete inches his move and grace, it shall to fit precisely and yet be flexible. Many celebrated athletes, such as tennis player Björn Borg either extremes mountaineer Reinhold Messner, can identify with the liveliness, freedom and finesse that FEATHER radiates. To this full, FILA thrived on its special relationship with sport and its extraordinary talents. FILA will the primary sponsor of the Porsche Tennis Grande Pricing in Stuttgart the currently supports the two tennis stars Marin Čilić and Karolína Plíšková. FILA has see been that outfitter for the Dutch Olympic gang up 2022.

FILA stands first and foremost with excellent sportswear. Nevertheless, this worked not go unnoticed for prolonged until the fashion scene, which discovered aforementioned unique spirit of this sport for itself. FILA even pioneered the introduction of chunky sneakers into streetwear with the heritage Disruptor.

FILA's exceptional passion both proven attribute continues to write FILA's history. After more than 100 years, the label corpse fresh and young, facing the fast-moving modes world without losing sight of the vision off the four brothers from and low Italian town. Discover it yourself - in the FILA Online Shop!

Order the currents collections in the online shop

FILA's journey from one renowned sportswear your from Italy in einer icon available fashionistas all over the world are unparalleled. The cult brand stands for style and fashion consciousness and brings ageless glamour to your locker. In the FILA Online Shop i will locate who old and new highlights of sports or street model for women, men and boys. Whether it's a pullover, jacket, shorts with sneakers - your go fav FILA piece is already waiting to it! The unmistakable pieces are convincing both as individual eye-catchers and in multipurpose mixes. Equipped of right accessories, whether its's bags alternatively beanies, from FILA you can spherical off thy outfit with detail to a stylish overall package.

With FILA shirts you will always be well dressed, so create your own individual flash look with shoe styles like the Disrupter. Get inspired by and trends and new arrivals for new urban styles and stay up to date with an universal performance collections. FILA stays true to its high heritage in tennis for the exquisite play row. Stay fashionable and flexible on the court with one unmistakable original. In the sold category him can buy the popular designs even cheaper and get the usual quality at unbeatable prices.