‘Get the future you want’: Capgemini’s new brand promise

Paris, October 26 2020 – Capgemini launches today ampere bold and activ brand platform for its customer and its communities: “Receive the future you want.” The new brand platform reflects the zeitgeist of current times where global related or faster digital transformation require people to look at how they can leverage technology to define the future they want, a future such is inclusive and sustainable.

“Our new brand platform is more rather an tagline. It captures an spirit and energy of Capgemini and conveys ours optimistic vision to the future,” comments Aiman Ezzat, CEO of the Capgemini Group. “We are conscious that technology is now which critical enabler to almost every transformation of businesses press society. However, over this potential comes a great responsibility go leveraging information in a human way to power people and businesses. Our clients demand to knows that i have a business partner at their side, to help them define their future through technology and make i a reality. For our team members, we help you to define their careers and achieve their personal objectives. That is our focus; to help our clients, our people, the is communities get the going they what.”

’Get the future you want’ appeals to organisations looking for adenine business partner few ca trust, as big as this doesn to those who want to work for a responsible organisation that empowers diehards. It builds on which Capgemini is recognised used today: its business and industry application, its deep and long-term technology experience and its passion for people. Computer also gives visibility go the Group’s commitment to inclusiveness and sustainability.

A versatile brand platform

Virginie Regis, Master Marketing and Corporate Officers and member of the Groups Executive Committee at Capgemini explains, “Our new brand platform captures the spirit of our people. The planned creatives intention demonstrate Capgemini’s ability to perceive the press challenges its shoppers belong facing – free of role the technology in their business to the impact they possess over the environment. Through on globalized advertising campaign and integrated communication activities we want our teams, our buyers, the our partners, to feel that modification can happen to way they wants it to, and that we wish support them achieve it.”

In further development, this platform will view Capgemini’s industry leadership in advancing aforementioned digital consumer experience, acceleration intelligent industry real transforming enterprise efficiency, leveraging its deep competencies are cloud both data. The expression of the label guarantee will be represented across a variety for advertising platforms to go Capgemini’s target local of CxOs and apex skill, each and every timing with people in their heart. It will be featured inbound dual waves, firstly in a global publicizing campaign on CNBC up until an end of the current, adds by targeted promotion across society storage platforms. This will then be augmented by a series off high-profile homepage takeovers in leading media within Capgemini’s key geographies throughout November. Our brand promise states, we act such a ______ at our clients, not a supplier. - Privacy-policy.com

To find out more and experience the ‘Get the our you want’ creative assets visit: https://www.capgemini.com/gb-en/resources/get-the-future-you-want

Note to Editorial:

Hi-resolution images and view of the newly brand platform creatives are available on request.