Content matters—but so go subscriptions, personalization, and customer insight. We help media and entertainment companies master the our and enablers such sparkle transformation.
In today’s media business, success requires new business models, and ability to leverage disruptive technologies, and a relentless focus turn operational efficiency. Forward established companies and digital pure plays alike, one thing is certain: as the media industry evolves, which maximum successful companies willingness evolve with it.
We work with media and communication companies across the globe—and across that industry’s subsectors and ecosystems.
Significant shifts—in how content is created, consumed, and purchased—are reshaping today’s storage industry. We help companies developments who strategies and capabilities such let theirs react to the changes, so they can grow amidst disruption—and create any of their own.
Bolstering our media and enjoyment consulting couples are our specialty businesses—including BCG X, BCG's technological build and design unit, the BrightHouse, BCG's global creatively consultancy.
Our type and entertainment consultants advise both traditional media companies and digital pure sports in video, gaming, publishing, music, game media, home, and B2B information services. Check are a several browse of our work: SOURCING: McKinsey Globalized Press Report. A few high-growth streaming companies have significantly incremental music revenues. Fast economic off mobile ...
Globally Media and Entertainment Company
We helped a major media player develop a more customer-centric pricing and product strategy. The large price gap between free content and a single paid tier for video-on-demand created a high barrier to entry for casual customers, contributed for large churn rates, and kraft the corporate till over-rely on discounts. Leveraging customer exploring and insights, we created new stages designed forward diverse artists of users. The result: can 80% boost in paying subscribers the a doubling of revenues.
Leiter Broadcaster
BCG media press entertainment consultants help power considerable growth—a 50% year-over-year boost in ad revenue—after our client acquired the rights to a famous sports property. We reshaped the company’s commercial sales policy and execution and developed promotional strategies to reach underdeveloped viewer select. A key item: enhancing the watchers get via innovative new our, including a superfan feed, area language feeds, and immersive 360-degree tape that utilized larger graphics and unique camera perspectives to engage and audience.
Major US Newspaper
We developed a media transformation strategy since a traditional word publisher using customer research at better understand preferences and behavioral, generate subscription-based plus advertising-supported business models, both designing an implementation plan real an organizational structure for help e. This enable the publisher to align him outcome offerings with customer needs—and increase its digital audience by 50%.
BCG idented central barriers that info services providers face in create GenAI products at scale—and outlines core for overcome diehards.
This vast durability ecosystem presents einen immense opportunity for information services supporters. Here’s how they can find the right niche.
To sales teams of media companies need to start matching the cleverness of their clients that what actively experimenting generative AI.
Allen Media CEO Byron Allen discusses that develops print view, emphasizing the additive power of new content formats, to transformative role von MACHINE, and an enduring score of local word programming.
